Nissan is redefining the automotive journey in the Middle East by continuing to invest in an integrated phygital experience, seamlessly connecting physical touchpoints with digital innovation. As part of this transformation, more than 80% of Nissan sales facilities across the region are now upgraded under the global Nissan Retail Concept (NRC), reflecting the brands commitment to delivering a premium and consistent customer experience across every interaction. Making significant regional milestone, this development builds on Nissan’s multi-year journey to reshape traditional automotive retail. Through NRC, customers experience a seamless blend of contemporary showroom design, optimized service processes, and cutting-edge ...

Dubai Chamber of Digital Economy, one of the three chambers operating under the umbrella of Dubai Chambers, successfully concluded its participation as the official Digital Ecosystem Partner at GITEX Europe recently, which took place recently in Berlin. As part of its efforts to showcase the extensive growth opportunities across advanced technology sectors in Dubai, the chamber held meetings with 56 European companies during the exhibition. These included three unicorn companies and 21 digital firms each generating annual revenues of over US$100 million. Discussions focused on the unique advantages of Dubai’s digital business ecosystem, with participants representing a wide ...

flydubai, the Dubai-based carrier, launches a new Travel Shop in the Emirate of Sharjah, featuring a City Check-in service for the first time. The new Travel Shop, located in the heart of the city, is now open to customers who can avail the new convenient service as well as other available services. Partnering with Sharjah National Travel and Tourist Agency (SNTTA), flydubai’s Travel Shop in Sharjah enhances convenience and accessibility for its customers in the Northern Emirates. For the first time, the airline’s recently opened Travel Shop offers passengers the option of City Check-in, enabling them to complete ...

In a major content acquisition that solidifies STARZPLAY’s position as the MENA’s premium streaming destination, the platform has secured exclusive MENA rights to “Special Ops: Lioness” – the critically acclaimed CIA thriller starring Avatar’s Zoe Saldaña, Oscar winner Nicole Kidman, and legendary Morgan Freeman. The high-octane series, which has captivated global audiences with its unflinching portrayal of modern warfare and espionage, will launch exclusively on STARZPLAY on June 5, with all 16 episodes from both seasons available immediately. A Powerhouse Cast in an Uncompromising Story Created by Taylor Sheridan, the mastermind behind global phenomenon “Yellowstone” and “Sicario,” Special ...

As part of its World Environment Day initiative, Dubai Safari Park conducted an insightful survey with 100 school students aged 12to 15,capturing their hopes, ideas, and concerns for the future of the planet. The initiative aimed to spotlight youth perspectives on environmental issues and elevate the voices of the next generation of changemakers. The results revealed a strong environmental consciousness among students, with 48% expressing a desire for more education about how to protect the planet. Moreover, 53% said they aspire to pursue careers that contribute to environmental or animal welfare, from veterinarians to wildlife conservationists. When asked ...

Dubai Business Events (DBE), the city’s official convention bureau and part of the Dubai Department of Economy and Tourism, is once again spearheading Dubai’s participation at IMEX Frankfurt, one of the most influential trade shows for the global business events industry, joined by key stakeholders. This comes as Dubai continues to earn global recognition, this week being confirmed as #1 globally for highest attendee number per association meeting in 2024, and once again ranking #1 in the Middle East for the total number of association meetings hosted during the period, according to the International Congress and Convention Association ...